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Class Schedule
11 March 2019


February 5
Lecture — “Gestalt, or Wholeness & Graphic Design”
Exercise — Vase / Face

February 12
Assignment 1
Project introduction and review of class tools
Lecture — “A Few Forms”
Reading — “Laws of Organization in Perceptual Forms,” Max Wertheimer

February 19
Assignment 1 continues
Group review and pin-up of individual projects
Lecture — “Max Bill and Bezier Curves”
Reading — “Continuity and Change,” “Function and Gestalt,” Max Bill

February 26
Individual meetings
Review, in-class critique (Assignment 1)
Lecture — “The Language of VisualThinking”
Reading — “The Language of Vision,” from Language of Vision, Gyorgy Kepes, “VisualThinking,” Rudolf Arnheim

March 5
Assignment 2
Lecture — “Currently in process . . .”
Demonstration — animated gifs
Video — “Rams,” Gary Hustwit
Reading — A Primer of Visual Literacy (excerpt), Donis A. Dondis, Interaction of Color (excerpt), Josef Albers

March 11 *
Field trip to Philadephia Museum of Art to see exhibition Dieter Rams, “Principaled Design”
Reading — “WhatWe’ve Learned from Dieter Rams, and What We’ve Ignored,” Alexandra Lange

March 12
Individual meetings

March 19
Fall break

March 26
Assignment 2 ends
Review, in-class critique Assignment 1 (class)
Lecture — “After Effects (on Bruno Munari)”
Reading — “A Language of Signs and Symbols,” The Triangle (excerpt), Bruno MunarI

April 2
Assignment 3 continues
Lecture — “Desktops, trashcans, and other assorted metaphors
or Why computers look like this: On Muriel Cooper and Susan Kare” Reading — “Swedish Campground,” on Susan Kare, “Muriel Cooper’s Visible Wisdom,” Janet Abrams

April 9
Assignment 3 continues
Lecture — “The NeXT Intuition”
Video — “The whole is more incredible than the sum of its parts.” Reading — “The Next Logo” and “Intuition and Ideas,” Paul Rand

April 16
Assignment 3 continues
Individual meetings and class discussion
Lecture — “Global Branding”
Reading — “G-e-s-t-a-l-t,” from The Serving Library

April 23
No class

April 30
Assignment 3 ends
Final review

May 6
Final portfolio due by 1:30 pm


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